Your Guide To Digital Marketing in Uganda

Tags: Digital marketing in Uganda, digital marketing agency, digital agency, online digital marketing, creative digital agency, social media marketing agency, best social media marketing agency in Uganda, social media management.

Digital Marketing in Uganda, All that you need to know

Rеасhing оut to сuѕtоmеrѕ аnd сrеаting awareness is ѕоmеthing thаt dеtеrminеѕ the success of аnу buѕinеѕѕ. The access to сuѕtоmеrѕ hаѕ bесоmе significantly easier оvеr thе years and thаnkѕ to thе development оf social mеdiа platforms. Thеѕе platforms hаvе given buѕinеѕѕеѕ a way tо rеасh out tо their сuѕtоmеrѕ in аn еffесtivе аnd efficient mаnnеr.

Thiѕ iѕ thе reason whу it hаѕ bесоmе significantly important fоr buѕinеѕѕеѕ tо соmе uр with campaign idеаѕ fоr their virаl marketing еffоrtѕ аnd implement these idеаѕ by tеаmѕ thаt hаvе bееn ѕресifiсаllу designed tо take care оf viral mаrkеting еffоrtѕ of the business.

Mоѕt оf thе fаmоuѕ brаndѕ wоrldwidе have successfully built a strong viral рrеѕеnсе аnd thаt is exactly whаt iѕ nееdеd in order tо succeed tо make our buѕinеѕѕ flourish. In thiѕ article, I will diѕсuѕѕ digital marketing in Uganda and the techniques involved thаt will enable уоu tо plan аnd еxесutе a ѕtrоng virаl digitаl marketing саmраign thuѕ сrеаting аwаrеnеѕѕ for your buѕinеѕѕ аnd mаking a рlасе fоr it on the Viral Mаrkеt.

Stер 1: Identify Yоur Target Audiеnсе

The first step оf making a ѕtrоng virаl presence iѕ dоing thе background work thаt will hеlр уоu understand уоur digital marketing gоаlѕ. Thiѕ includes identifying аnd undеrѕtаnding your tаrgеt аudiеnсе. Aѕ wеll аll knоw аnуthing thаt gоеѕ virаl саtсhеѕ the аttеntiоn of milliоnѕ of people.

Hоwеvеr, уоu nееd tо ѕресifу thе аudiеnсе that уоur саmраign intends to tаrgеt to guаrаntее ѕuссеѕѕ. Dо a detailed аnаlуѕiѕ оf уоur target аudiеnсе inсluding the demographics, рѕусhоgrарhiсѕ, аnd оthеr bеhаviоrаl fасtоrѕ.

Once уоu have idеntifiеd уоur tаrgеt аudiеnсе, it iѕ nесеѕѕаrу to undеrѕtаnd the kind оf mаtеriаl they are likely tо ѕhаrе аnd be intеrеѕtеd in. Find оut mоrе аbоut уоur tаrgеt audience in оrdеr tо соmе uр with a саmраign thаt iѕ ѕurе tо grаb thеir аttеntiоn.

Step 2: Piсk the Right Plаtfоrmѕ

After idеntifуing аnd undеrѕtаnding уоur tаrgеt audience уоu hаvе tо dесidе оn the kind оf рlаtfоrm уоu will bе using fоr уоur mаrkеting еffоrtѕ. There аrе a numbеr оf орtiоnѕ thаt are аvаilаblе tо marketers in tеrmѕ of social mеdiа platforms. Hоwеvеr, thе kind оf рlаtfоrm уоu choose will dереnd оn the kind оf digital mаrkеting tесhniԛuе уоu will bе uѕing tо move уоur mеѕѕаgе across.

Exаmрlе of ѕосiаl mеdiа mаrkеting рlаtfоrmѕ in Uganda such аѕ Inѕtаgrаm, will givе you an орtiоn оf choosing a рiсturе story whereas LinkedIn саn bе uѕеd if уоu have written content thаt you wish tо uѕе fоr your саmраign, Facebook саn be uѕеd fоr video messages as wеll аѕ other strategies.

Whilе сhооѕing thе right digital marketing аgеnсу for you online digital marketing in Uganda, also keep in mind thе interests оf уоur target аudiеnсе in оrdеr tо guarantee ѕuссеѕѕ.

Step 3: Create Engaging Content

Mоѕt оf thе social mеdiа agencies in Uganda suggest соntеnt to their users bаѕеd оn thеir interests аnd behaviours. Thiѕ iѕ done bу using an аlgоrithm thаt gives ranking tо different соntеnt going virаl ассоrding tо the nееdѕ and interests оf the uѕеr. Sо, in оrdеr tо rеасh thе target аudiеnсе, it iѕ nесеѕѕаrу fоr уоu tо find bеѕt ѕосiаl mеdiа mаrkеting аgеnсу in Uganda that will create the kind of content that will be ѕurеlу enjoyed by your tаrgеt сuѕtоmеr.

It iѕ аlѕо important to keep thе соntеnt intеrеѕting аnd exciting fоr thе tаrgеt audience. This саn be done bу uѕing catchy hеаdlinеѕ оr using соntеnt thаt will mаkе the аudiеnсе fееl еmоtiоnаllу соnnесtеd. You саn аlѕо use thе ѕеrviсеѕ оf different indереndеnt сrеаtivе digitаl agencies tо hеlр уоu create thе реrfесt content fоr уоur nееdѕ.

Stер 4: Pоѕt at thе Right Time

Timing iѕ еxtrеmеlу imроrtаnt in determining the success of уоur virаl digital marketing саmраign. In оrdеr tо mаkе your viral еffоrtѕ successful, уоu need tо kеер yourself uрdаtеd аbоut thе lаtеѕt trеndѕ and news bаѕеd оn thе intеrеѕtѕ оf уоur target audience. If there is a hot trеnding tорiс thаt ѕееmѕ rеlеvаnt and bеnеfiсiаl fоr уоur роѕt уоu саn рlаn thе роѕting in such a way thаt it соinсidеѕ with thе trеnding tорiсѕ.

Hоwеvеr, if there iѕ no ѕuсh trеnd, you саn рlаn уоur роѕting accordingly. Juѕt make sure nоt tо post it at a timе оf trаgеdу. Nobody wаntѕ thеir business to bе аѕѕосiаtеd with a negative event.

Stер 5: Use Adѕ Tо Create Viѕibilitу

Anоthеr wау оf сrеаting awareness fоr уоur business/brand соuld bе by ѕреnding some mоnеу on раid ads whiсh саn be еаѕilу dоnе to help уоu gain ѕоmе visibility. Thiѕ саn help уоur соntеnt bесоming virаl hоwеvеr it will rеԛuirе ѕоmе аmоunt оf investment from your side.

Stер 6: Engage Influеnсеrѕ

Uѕing оnlinе digital mаrkеting agency techniques ѕuсh аѕ еngаging influеnсеrѕ in оrdеr to gain visibility аnd аwаrеnеѕѕ fоr уоur brаnd iѕ an еffесtivе аnd time-saving ѕtrаtеgу. With thе advent оf ѕосiаl mеdiа, thеrе has bееn аn inсrеаѕing trеnd of influеnсеrѕ creating awareness оf diffеrеnt brаndѕ tо their tаrgеt audience. Yоu can uѕе thе hеlр оf a social mеdiа influencer whо can hеlр уоu intrоduсе the brаnd to thе tаrgеt аudiеnсе. Hоwеvеr, it is еxtrеmеlу imроrtаnt tо choose the right social mеdiа influеnсеr.

Step 7: Trасk And Mеаѕurе

It is аlѕо imреrаtivе to kеер trасk оf уоur virаl digitаl mаrkеting efforts to еnѕurе еffесtivеnеѕѕ. Onсе the virаl digital marketing саmраign has ѕtаrtеd you nееd tо uѕе diffеrеnt аnаlуtiсѕ tools in order to dеtеrminе the ѕuссеѕѕ. Dо not еxресt уоurѕеlf tо reach уоur gоаlѕ with thе firѕt campaign.

If уоu find ѕоmеthing tо bе unsuccessful in a particular campaign that does not рrоduсе dеѕirеd results, уоu ѕhоuld immеdiаtеlу mаkе сhаngеѕ ассоrdinglу in the ѕtrаtеgу. For thiѕ, уоu will hаvе to kеер trасking аnd measuring thе реrfоrmаnсе of уоur оngоing virаl marketing campaign.

Step 8: Add Cаllѕ Tо Action

Dо nоt lеаvе your аudiеnсе hanging after grabbing thеir аttеntiоn. Make sure уоu аdd a саll tо асtiоn fасtоr in your virаl marketing саmраign thаt will motivate thе аudiеnсе tо tаkе a ѕtер. This can bе done bу оffеring discounts on thеir firѕt рurсhаѕе, оffеring thеm frее membership оr a frее triаl.

Stер 9: Attrасt Mоrе Attеntiоn

Onсе уоu hаvе chosen a gооd digitаl agency tо wоrk with аnd уоur mаrkеting campaign hаѕ rеасhеd a соnѕidеrаblе numbеr оf viеwѕ, уоu саn thеn mоvе оn tо аttrасting more аttеntiоn for your campaign bу соntасting different nеwѕ organizations and bringing thеir attention tо thе ѕuссеѕѕ оf уоur mаrkеting campaign.

Hоwеvеr, bеfоrе соntасting any nеwѕ оrgаnizаtiоn, it is a gооd idеа to wоrk on developing a рrеѕѕ rеlеаѕе thаt iѕ ѕurе tо get аttеntiоn аnd does not lack соntеnt аnd authenticity.

Stер 10: Use Content To Crеаtе Originаlitу

Nоthing great соmеѕ frоm рlаgiаrizing аnd соруing thе efforts оf оthеrѕ. Similarly, it will nоt be beneficial fоr уоu if уоu uѕе content thаt uses thе ideas оf оthеrѕ fоr уоur marketing. A marketing саmраign thаt lасkѕ оriginаlitу will nоt bе wеlсоmеd by thе audience аnd will have a difficult time bесоming еtсhеd in thеir mindѕ.

Hеnсе, make ѕurе уоur marketing саmраign uses new idеаѕ аnd thоughtѕ. If you rеԛuirе idеаѕ аnd innоvаtiоn in your саmраign уоu саn uѕе the ѕеrviсеѕ of сrеаtivе соnѕultаntѕ whо аrе knоwn fоr сrеаting аnd dеѕigning ѕuссеѕѕful viral mаrkеting саmраignѕ.

If you haven’t made up your mind on where to start, spend a few minutes and browse through our packages on digital marketing in Uganda, and social media management in Uganda.

5 Facts You Need To Know About Our New Website Redesign – 2018

Because we value our clients and our users, after months of hard work, we are delighted to officially announce the launch of our new website redesign, www.aai-ug.com having you in mind.

We hope you find the new website fresh, simple, easy and modern. We endeavored to make sure it contains valuable information to assist you improve on the quality of your brand, products and service delivery in terms of creative digital design, website design, commercial printing and social media marketing.

We understand the value of a cleaner, more professional design to suit our rapidly growing audience therefore constant improvements will help us keep up to date.

WHAT’S NEW…?

Amongst the new features, the site now is accessible via https with an easier and simpler domain name. We have warmly integrated a testimonial section and social media platforms and the latest being our one week open twitter account (aai_ug) to foster improved communication with our clients, users and the creative industry as a whole. We will be constantly updating our content with helpful information, articles, blogs, company announcements and client successes in the testimonials section.

WHY HAVE WE REDESIGNED?

Nowadays, it’s extremely important for any business to have a nice-looking, easy-to-use responsive website. Here at African Art Innovations Ltd, we strive to design and create world class websites in Uganda and the world over.

Our company website is an essential element that users base their first impression on and therefore we would love to treat our visitors and clients to a world class experience.

Although website redesign always implies a lot of work, time allocation and a budget, all this is nothing compared to the excitement of having a brand-new online presence at the end of the process that we are proud to show and share with everyone.

1. Domain

Our domain name has changed from www.innovationsafrica.com to www.aai-ug.com which is simpler and easier. We have also implemented some of the best SEO techniques to retain our search engine result pages. We trust that you will use this to find us!

2. Responsiveness

Three years ago, google began to prioritise indexing websites with responsive layouts thus non responsive websites had to be ditched down the road sooner than later. We don’t want to be left out! You can now easily get to view search results of our website via your smartphone.

It was so easy for companies to maintain their desktop-only sites several years ago when people didn’t use their mobile devices to shop, order food, do research and connect with their friends according to Forbes.com council.

Nowadays, users may be looking at our site from a desktop, laptop, tablet or many variations of mobile devices. And they expect a seamless experience from all of these entry points. People want to make sure that if they saved anything on mobile; it is still there when they go to the site on their laptop. They want to be able to do the research on their phones and share the information they’ve found on our site with friends and colleagues. And we could lose these people as customers if our site does not provide a smooth experience across all devices and this is exactly what we wanted you to have on the www.aai-ug.com website.

3. Elegant and fits 2018 web design trends

We feel happy and proud at the same time that our new baby is born with a slick new and elegant design above all, mixing up with 2017-2018 web design trends. We pride ourselves by saying that if we haven’t been there, let this be out there and be the only platform to beat the competition.

We at African Art Innovations Ltd are always on the lookout for recent developments in website design in order to provide reassurance to our visitors and clients that the company is growing and on top of the latest trends and technologies.

4. Fast, simple and secure

When we talk about being fast, we are basically referring to the page load time verses our local internet speeds. Its design being simple makes it lite and fast though this kind of work takes and consumes chunks of development hours in decision making, the result is worth the hard work. However, we just didn’t leave it there. A few years ago, all major browsers hugely started to support https enabled websites including search engines such as Google. According to Search Engine Land, Google announced that it would rank better and faster https enabled websites. Https stands for Hypertext Transfer Protocol SECURE. All private data is protected against man in the middle attacks and this makes both our site visitors and us to be safer.

Easy To Use Navigation

Technology is evolving and changing so fast. Someone who is on top of the latest trends and understands users’ behavior is able to move far ahead in the game. We therefore did our research on the global website industry to see what other big players are doing and the new features developed and implement that functionality to provide the best user experience and convert them into customers.

5. One of its kind in Uganda

One of the things we believe in is starting up and standing out. Having been in the creative industry now on the verge of making five years, we have witnessed the capacity of what our competition can offer on table, what their online platforms look like, work like and perform like and therefore, we didn’t want to be like “any other thing” on the creative scene in Uganda. So we have spent time the right way by crafting an out of the box slick website that rhythms with our minds, team, clients and the creative industry at large.

In conclusion – DON’T BE LEFT OUT 🙂

We encourage you to visit and explore our new website redesign as we have expanded our resources giving you a wider range of products and available services to deliver the most updated and relevant information on creative digital design and commercial printing scene in Uganda and elsewhere thus giving you the best fix for your company or organization.

Since designed and created world class websites that are easy and fast are our main aim here at African Art Innovations Ltd, visit our web portfolio on our website design page and experience quality at its best.

Worry not if you are having a hard time getting ahead with your social media marketing campaign. We can help you get started on the right track. Check out social media marketing for more information on how you can become a Facebook and twitter fandom as well as view testimonials from some of our clients. You can get your quote today here.

Get insights on how you can become a business guru and improve on your business in the digital era worldwide today on our blog.

If you have any questions or feedback you would like to share with our team, please do so by filling out the form on our contact us page. You can also connect to us via Facebook and Twitter.

We look forward to staying connected!

A Cost Effective, Reliable Service Provider: What Makes Us Unique?

African Art Innovations (AAI) is a steadfast growing and upstart company with delivery of excellent services at its heart, and reliability as its backbone. With a virtuous dedication to help growing businesses and organisations widen their customer base, we aim at proliferation of their sales. At AAI, we do this through strategic product innovations that are customized specifically for their businesses. Our top priority is meeting and exceeding the expectations of our customers.

Through experience, we are optimistic and confident about our clients’ growth so we are certain about what they need exactly, what will work for them, and what will take them to their dream position.

In our principles at AAI, we believe that a growing company or business needs profile-raising in order to be acknowledged and located as well as ability to be contacted by potential clients, customers, partners and many others. We therefore cover this whole initial chapter for our clients through our different reliable, excellent and professional services. I will now take you through our services that are exquisitely perfect for your growing company.

Putting your Ideas Onto Paper

Initially, for a growing company, logo designs and print material are an undoubtedly authentic requisite for promotion. For outstanding promotional items for a fresh new look in potential customers’ eyes, AAI designs logos, banners, postcards, business cards, brochures and flyers, posters, books, magazines, Identity Cards, Calendars and all that you need. We make a coverage for you in Graphic Design and Commercial Printing to avail the best for your company.

Website Design at African Art Innovations Ltd

Web Designing and Hosting at AAI Ltd

Through Hostaai.com at AAI, Website Design and Domain Registration are already covered for you. In the contemporary world, it is paramount for your business to be on the internet, accessible for worldwide review and thus, recognition and ability to be contacted. As we all know, internet has now developed into the major battle arena and market place for businesses. You wouldn’t want to be left out. For your website design and hosting, AAI has got it all in accomplishment. Buy your domain name from us, we have great service for you. Then for your web hosting, our web hosting has everything you need to make your website a success. When you host with us, you have a peace of mind that your site is safe in the right hands. You won’t regret at any time because our goal is to take your goal to achievement.

Mobile Apps Development

With mobile phones as a new trend that has greatly improved in diversity, AAI is still on for your mobile and application development. Worldwide, people have followed the trend of mobile phones and these as well as computers have become the main gadgets for daily functioning of activities. AAI helps you keep up with the best mobile technology and mobile designs by building mobile versions of websites to creating new custom iPhone and Android apps. We build approachable websites which automatically become active on your screen and browsing environment. We ensure that your phone apps are technologically on point.

Buy and Sale Products and Services Online (E-Commerce)

We have E-commerce solutions that enable you to buy and sell your products online. Like I had asserted already, internet has become a center of business transactions, negotiations, partnerships, marketing, u can name it. With this, you can make your business expand the customer base. We ensure your transactions are secure by creating a secure platform and a merchant account. A merchant account will directly funnel revenue into your bank account with little overhead or hassle. I will give an example: AAI has availed ecommerce solutions to Gorilla Arts Africa and you can easily view their products online. You can transact, purchase, and do any kind of business with Gorilla Arts Africa. This will as well do for your business. If you want to sell your products online and enhance your sales and transactions, AAI should be your first priority.

Injustice Anywhere is a Threat to Justice Everywhere

In society, it is always inevitable for people to have an urge to express their views, concerns and un satisfactions. Through advocacy, AAI supports and enables people to access information and services that defend and promote their rights. With an advocate in AAI we are able to represent and defend your cause. At AAI, we hold our clients as our first priority and excellent service delivery as our goal. With advocacy, we confidently make sure that your cause is defended and brought to book.

Injustice Anywhere is a Threat to Justice Everywhere. Martin Luther King, Jr. Quotes.

Consultancy

While, it is obvious that business people normally have a comprehensive range of skills, changes within the business around wider economic climate, or other unexpected circumstances, can result into a gap that cannot be filled with the existing skills within the business. When such a situation arises, it is inevitable for these people to approach a specialist consultant who can provide the skills necessary to deal with the situation. At AAI our consultants are extraordinarily situated not only to analyse the mishap in your business, but also to suggest highly effective approaches to address and fill the gap in your business.

Every growing business deserves a reliable service provider to greatly support it in being recognized, contacted and approached by all potential clients, customers, partners, and the world in its large business structure. We ensure reliability at AAI and you can trust us. Trust us with your business and we will satisfy you with our services.

Client’s Satisfaction is Key for Building your Business

It is usually a miscalculation for a business to devotedly focus on increasing its own profits putting aside the unfathomable influence devotion on client’s satisfaction has on the building of the business. Ironically, this may be looked at as an unclear strategy, but for those whose businesses have focused on satisfying the customers, a great deal of growth has been achieved.

Customer retention confirms client’s satisfaction

Similarly, it is an irrational move for a business to put its devotion on making new customers without having a devotion to satisfying the already existing customers. It is true, every single business needs to make new customers, but it should never be forgotten that every business’ easiest, reliable and most available source of new revenue directly comes from the devoted customers who are familiar with the business and have been served well. It is evident that those customers who have been served with devotion to their satisfaction, will undoubtedly contribute to the growth of your business by returning to your business for more services. This automatically, helps your business to maintain customers.

To me, maintenance of customers means attraction of more and more customers. And this is what will trigger the growth of your business. I will now roll to how these two are connected.

Maintenance of customers by devoting to satisfying them

Customers have always been a mystery in the field of business, many times they have moved from business to business in search of the same, but better services. Ideally, this is due to unsatisfactory from their previous service providers. Therefore, for a customer to stay and be devoted to your services, it is essential and of great value for you to devote your business on customer / client’s satisfaction.

Knowing your customers’ needs is very crucial in the process of satisfying them

This can be done through requesting customers for feedback, making follow up and helping them sell more to their customers. That is if your business is selling to other businesses. This is undoubtedly a way of devotion and when customers realise that you are willing to listen to them and that you care for their growth that much, they will appreciate it and want to give you their business. Therefore, the best way to gain more profit from customers is to support them in increasing sales to their customers. Businesses that always satisfy their customers gain loyalty from their customers. When customers become loyal and enjoy your company, they campaign for you and support you at all times.

Satisfied customers are easier to sell to, new products and services, and can easily make sales for your business

Your satisfied customers will enjoy letting other people know about your business. Their friends and family are their first target and this attitude gives them a good first impression which will make the work easy for your business’ sales team. Provision of reliable services means catching the attention of a wide range of customers who will undoubtedly lead to increase in more customers. Naturally, the connection between human beings is that they will always inform each other about what is working out for them and who is making it happen. Some people will always find out about your business through success of other people who are satisfied by the services from your business.

Satisfied customers are at good terms even with an increase in prices

This loyalty of customers makes them comfortable even when you decide to increase the prices. They feel comfortable with the services and therefore can easily adjust to the new prices more reliably than the new customers. This is a crucial moment for your business when you can easily increase prices and customers can easily adhere to the increase. This will mean increased sales and profits from your customers who love what you provide to them.

Focus on client’s satisfaction is one way of being a reliable business

A business people can trust, a business that is serving to be served. A business that a client can entrust its activities reliably with no fear of focus on their own interests. Such a business is sure to grow, growing with its customers.

At African Art Innovations, clients’ needs are our direct focus points and we focus on satisfying all their needs. To us, this is a dedication, a quality that we value, putting aside our own needs. To AAI, a client’s satisfaction is an achievement and a goal to attain. Our clients enjoy the best services, and through understanding what they need, we give them more than what they thought they needed, we make do the best out of the good they need. Our clients’ satisfaction is our joy, and our growth. They grow, we grow and we grow together.

Deadline to apply has been extended

This is to inform you that the deadline to apply for the positions of sales executives, office assistant and a content writer has been extend to 15th August 2016.

You may read about the mentioned above positions here

Kindly be advised to send in your cv and cover letter to [email protected]

Hostaai.com has Re-Launched Again.

Hostaai homepage

Hostaai.com is a subsidiary of African Art Innovations Ltd.

We (Hostaai.com) are specialized in provision of innovative web hosting solutions. Our web hosting portfolio encompasses an enormous variety of web hosting packages, which offer generous hard drive space and monthly bandwidth allowances, domain registration & transfer options. All accounts can be easily administered via our multilingual web hosting Control Panel. A round-the-clock tech support service is offered as well.

It’s Faster, Better and Simple

The large selection of new options in the greatly improved main navigation menu will no doubt help you to discover new hosting horizons! We provide you with all the tools necessary to manage hosting accounts, as well as to track down all your Cpanel behavior. The outlook of all the pages has been reinvigorated so you can enjoy an ultimate browsing experience!

This project has been developed during the last four weeks.

Some of the major changes:

It’s a one page site. This means you navigate our whole website via one single page
improved main navigation
all sections have been renamed and logically re-arranged
new features in the currency settings
new option in the Clients Control Panel
detailed General Statistics with a better tracking engine
the great level of optimization has been noted with the new layout and this means fast load speed

100% responsive both on desktop and mobile.

After the launch of the new site layout, we will continue our work on the development of a better hosting platform based on a top-quality load balancing cluster technology. Furthermore, our services will soon support multi-currency pricing and payments.

For more information about Hostaai, visit the link HOSTAAI

African Art Innovations Ltd Donates

On Sunday 20th March 2016, African Art Innovations Ltd donated a banner and offered to provide FREE website maintenance and hosting services to Gain Confidence Africa.

Gain Confidence Africa is an independent non- governmental, non-partisan and not for profit making but an organization driven by the desire to create confidence among the African children and the youth at large. This is aimed at enabling young people exploit the environment around them to attain what they lack other than concentrating on what they lack as a hindrance to their destination.

Gain Confidence Africa whose mission is to build a self-confident destined generation of youth who will face tomorrow’s challenges as opportunities through creation of a platform, where young people and their communities can share skills, participate in promoting human right awareness while exploring innate abilities towards lasting development built on a foundation of equity has the following objectives.

To develop skilled, self-sustaining, goal oriented, young people in and outside school with appropriate life skills that will foster financial discipline through development of a saving culture among children and youth for entrepreneur sustainability.
To promote social relationship and networking among young people through team work, mobilization of children, youth communities, institutions and policy makers to create a safe and supportive environment for growth and development of the youth.
To promote a reading culture among young people in school for quick approach to the general issues as well as encouraging young people to develop a sense of critical thinking about violence, its causes, consequences and alternatives to bring justice and peace in their communities as future leaders of such areas.
To promote the general welfare of the children and the youth through addressing dangers of drug abuse and betting to those in and outside especially schools.
To search and develop talent among young people right from childhood in preparation for the future through self-expression, positive thinking upon their life as well as living a purpose driven life to realize their full potential as well as capacity.
To promote and develop patriotism among African children to treasure and love their country.

WHAT THEY DO

Mentorship and personal development
Reading together sessions
Talent development
Critical thinking development
Training on small income generating projects
Skill training on saving and financial management
Connection of different privileged groups
Career guidance
A look at Africa’s past achievements in science, mathematics among others
Training on patriotism for Africa that starts with where we are
Leadership training
Inspirational programs

As African Art Innovations Ltd, we set out to break new ground in the industry by creating systems and services looking at changing life, while simultaneously providing incomparable customer service in the field of art and technology so a need to put hand on the services provided by GCA geared to youth empowerment.

We therefore encourage anyother interested parties, youths and organisations who look at this noble cause as an opportunity to empower youths in there communities, schools etc to come on board.

4 Ways to Prevent Image Theft in WordPress

Image theft is a common problem that photographers deal with on a regular basis. Recently one of our readers asked if there was a way to prevent image theft in WordPress. In this article, we will share 4 ways to prevent image theft in WordPress powered websites.

Prevent Image Theft

About Image Theft and Copyright

Copyright laws are universal and applicable around the world. The original creator automatically becomes the copyright owner of their creative work. Even if they don’t mention it on their website, one should still assume that the content they are viewing is protected by copyright.

This includes images, text, videos, or any other form of content that you see on the web.

The problem is that images and text can be easily copied. Many people think that no one would notice if they stole an image and used it on their own website.

It is not only illegal but also unethical to steal other people’s work. There are many places where you can easily find royalty free and public domain images.

While it is flattering to see other people use your work in their own projects, sometimes it can be very frustrating to see a blatant disregard for your rights.

There is no way to completely stop people from stealing your images, but there are plenty of ways to discourage and prevent image theft on a WordPress website.

Here are the 4 most common ways to protect your images in WordPress.

1. Disable Right Click

Stealing images from your website is easy because a user can simply right click and select ‘save image as’ to download them. You can disable right click on your website and make it more difficult for an average user to steal your image.

Here are two plugins that you can use to disable right click on images in WordPress.

Envira Gallery

Envira Gallery is the best WordPress gallery plugin in the market. Apart from helping you create beautiful image galleries, Envira comes with tons of other features as well. One of these features is image protection.

Simply go to Envira Gallery » Settings and click on the Addons tab. Scroll down to locate Protection Addon, and then install and activate it.

Image theft protection addon in Envira Gallery plugin for WordPress

Now create a new image gallery with Envira Gallery. If this is your first time, then take a look at how to easily create responsive image galleries in WordPress with Envira Gallery.

When creating your gallery, click on the Misc tab and scroll down to the bottom. You will find the option to enable image protection. Check this option and save your gallery.

Enabling image protection for a gallery with Envira Gallery

You can now add this image gallery anywhere on your WordPress site. It will automatically disable right click on images.

WP Content Copy Protection

This simple plugin is free and will disable right click on your WordPress site. The downside of using this plugin is that it disables right clicking on the whole page.

If you are using a slider or lightbox plugin, then sometimes this plugin will not work properly.

2. Use Watermark on Your WordPress Images

Watermarks seem to be working great for many stock photography websites. The obvious down side is that your photographs or images might not look the best.

However, you can add watermark tastefully. The goal is to keep the aesthetic appeal of your images while still discouraging people from stealing them.

Method 1: Using Envira Gallery

Again, we can’t stress enough that Envira is photographer’s best friend. It also comes with a Watermarking addon. You will need at least a silver license of Envira Gallery to use this addon.

Simply install and activate Envira Gallery plugin. Upon activation, you need to visit Envira Gallery » Settings and click on the addons tab. Locate Watermarking addon, and then install and activate it.

Now when creating a gallery or editing an existing gallery, you will notice the new watermarking tab in gallery settings.

Watermarking addon in Envira Gallery plugin for WordPress

Method 2: Using Easy Watermark Plugin

The other option is to use the Easy Watermark plugin. Simply install and activate the Easy Watermark plugin. Upon activation, go to Settings » Easy Watermark page to configure the plugin settings.

Settings page for Easy Watermark plugin

For detailed instructions take a look at our guide on how to automatically add watermark to images in WordPress.

3. Disable Hotlinking of Images in WordPress

Another common way to steal images from websites is by loading them from the original source. The image will load from your servers and will be displayed on third party websites without your permission.

This also increases your server load and bandwidth usage.

Here is how you can disable hotlinking of images from your WordPress site.

Simply add this code to the .htaccess file in your WordPress site’s root directory.

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#disable hotlinking of images with forbidden or custom image option

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RewriteEngine on

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RewriteCond %{HTTP_REFERER} !^$

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RewriteCond %{HTTP_REFERER} !^http(s)?://(www\.)?wpbeginner.com [NC]

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RewriteCond %{HTTP_REFERER} !^http(s)?://(www\.)?google.com [NC]

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RewriteRule \.(jpg|jpeg|png|gif)$ – [NC,F,L]

Don’t forget to replace wpbeginner.com with your own domain name.

This code blocks hotlinking while still allowing images to be viewed in search results and on your website.

Can’t find the .htaccess file? Refer to our tutorial on how to find the .htaccess file in WordPress.

4. Add Copyright Notices on Your WordPress Site

Adding a copyright notice to your website can also discourage people from stealing images. You can simply add a copyright notice to your theme’s footer file in plain text or HTML like this:

`1`	`<p>© 2009-2016 WPbeginenr.com</p>`

The downside of this is that you will have to edit this code each year. A better approach is to add a dynamic copyright notice in WordPress. Simply add this code to your theme’s functions.php file or a site-specific plugin.

01
function wpb_copyright() {

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global $wpdb;

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$copyright_dates = $wpdb->get_results("

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SELECT

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YEAR(min(post_date_gmt)) AS firstdate,

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YEAR(max(post_date_gmt)) AS lastdate

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FROM

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$wpdb->posts

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WHERE

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post_status = 'publish'

11
");

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$output = '';

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if($copyright_dates) {

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$copyright = "&copy; " . $copyright_dates[0]->firstdate;

15
if($copyright_dates[0]->firstdate != $copyright_dates[0]->lastdate) {

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$copyright .= '-' . $copyright_dates[0]->lastdate;

17
}

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$output = $copyright;

19
}

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return $output;

21
}

22

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add_shortcode('copyright','wpb_copyright');

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add_filter('widget_text', 'do_shortcode');

This code finds the date of the first post you published on your blog and the last date you published anything. After that it outputs a dynamic copyright notice.

You will need to add the shortcode [copyright] to any post, page or text widget on your site to display copyright notice. You can also use this code in your theme’s footer.

`1`	`<?php` `echo` `wpb_copyright(); ?>`

Source Wp Beginner

How to make a website

3 Quick Steps in This Guide

You’ll learn how to…

How to make a website

Step 1

Choose a website building platform

Step 2

Choose your website address (www.)

Step 3

Set up & customize your website

Step one

CHOOSE THE BEST WEBSITE BUILDING PLATFORM

Before you start worrying about colour schemes and domain names, you’ve got to decide what platform you’re going to build your website with.

What do I mean by “platform”?

Well, back in 2004 when I got started with web development, most sites were built using HTML (code), CSS and even Flash. These took a lot of time to learn and were tricky to master.

That’s why most people still think creating a website from scratch is difficult or requires a lot of coding and design skills – but that’s no longer true!

In 2016, content management systems (CMS) like WordPress have made creating a website accessible to everyone.

To put simply, a content management system (or website building platform) is a user-friendly platform for building websites and managing your own online content, instead of using a bunch of loose HTML pages.

Three most popular site building platforms in 2016

Image and data credit: OpenSourceCMS.com

As you can see, nearly half of the websites on the internet are running on the WordPress website platform. Just look at those statistics made by W3 Techs and BuiltWith.

Why WordPress is better than the rest?

Because it’s AWESOME! But more importantly…

It’s totally FREE, with loads of layouts to choose from

WordPress doesn’t cost a dime to download or install, and there’s a huge community who have designed beautiful themes and templates, making it easy to get going fast.

It’s extremely beginner-friendly

If you know how to use Microsoft Word, you already know how add your own content. WordPress can be expanded with free plugins to handle just about any site you can imagine – from gorgeous business pages to social networking sites. With “plugins” you’ll be able to add contact forms, subscription forms, image galleries and so on for your website – pretty simple, huh?

Small or Big site? Doesn’t matter…

From basic blogs to beautiful business sites and online stores, WordPress can handle just about any kind of website. WordPress is used by Facebook, eBay, McAfee, Mozilla, Reuters, CNN, Google Ventures and even NASA.

It’s mobile & tablet friendly

The website you build will be responsive, looking great on every mobile device, smartphone and tablet.

There’s a huge support community

With so many people on the platform, it’s easy to find help when you need it, and lots of free resources you can dig into.

In fact, the site you’re reading right now is built with WordPress! It’s popular for a reason. Specifically, 25% of all websites are built with WordPress. If you’re interested in the details, here are more facts about WordPress.

Of course, there are other CMS / website building platforms, too.

Drupal is a very powerful platform that is popular with web developers and experienced coders, but it comes with a very steep learning curve that makes it a bad choice for beginners.

Joomla is similar to WordPress and works great for online stores, but you’ll need at least a little bit of technical coding to make it work the way you want.

If you want more details, I’ve put together a pretty comprehensive comparison between WordPress, Joomla and Drupal.

If for some reason you don’t want to build your site with WordPress, check out my Drupal, Joomla and HTML5 guides as well. They are all FREE to use.

But for beginners, I strongly suggest sticking to WordPress.

It’s the easiest platform I’ve ever worked with, but it’s flexible enough to suit everyone from small business owners, and freelancers to creative artists and bloggers.

In Step 2, I’ll walk you through the process of choosing a domain name and finding a space to host your site.

In Step 3, I’ll show you everything you need to know to install and customize a WordPress website. Don’t worry – I’ll walk you through the process, with lots of images as a reference.

Remember; I’m here to help!

I like to see the finished websites people build, and when I answer questions, I usually get to see the results. So if you get stuck during set up process, just use our contact form.

THINGS TO DO BEFORE NEXT STEP:

Choose a platform to build your website. I’m recommending WordPress which is free to use and easy to understand. In this guide, I’ll be showing you how to create a site using WordPress, too.

At this point you don’t need to install/download anything. I’ll show you this in the next steps.

Step two

CHOOSE A DOMAIN NAME & WEB HOSTING FOR YOUR WEBSITE

To get a new website online, you’re going to need two things:

A domain name (a web address like yoursitename.com)
Hosting (a service that connects your site to the internet)

The WordPress platform itself is free, but a domain name and hosting will cost you around $3 – $5 a month (less than a coffee, so it won’t break the bank).

Owning your own domain name looks far more professional than having your site on someone else’s domain (like yourbusiness.freewebsite.com), and it’s super affordable, too.

Plus, having your own hosting will also make sure your website loads quickly and won’t go down for hours at a time (pretty important for everyone who visits your pages.)

Where do I get a domain name and hosting?

I’ve mostly used Hostaai.com as a web hosting and domain registrar.

They’re really affordable, have good customer service, and they’re currently throwing in a domain name for free – so it’s worth checking them out.

When you get a domain name, you’ll also get a personal email account(s): [email protected] – way more professional than a generic Gmail or Yahoo address.

Already have a domain name and hosting? Go ahead and skip ahead to step 3, where I’ll explain how you can set up your website.

What kind of domain name should I pick?

As an easy starting point:

If you’re making a website for your business, your domain name should match your company name. For example: YourCompanyName.com

If you’re planning to set up a website for yourself, then YourName.com can be a great option.

Domain names usually end with .com, .org or .net, but in recent months, a huge amount of domain extensions (the end part of the web address, like .com) have come out, ranging from .agency to .pizza.

My best advice? Avoid the weird extensions and go with .com, .net or .org unless they perfectly describe what you have to offer – and even then, see if you can find a more common name.

While .com, .org and .net are commonly used and easily remembered, the domain extension craze hasn’t really gone mainstream yet – so people may not find you if you use a really different domain extension.

How should I choose my domain name?

A) Is it brandable? For example, if you make a site about poetry then best-poetry-website.net is not a good choice: poetryacademy.com or poetryfall.com is much better.

B) Is it memorable? Short, punchy and clear domain names are much easier to remember.If your domain name is too fuzzy, too long or spelled in a strange way, visitors may forget it.

C) Is it catchy? You want a name that rolls off the tongue, describes what you do and sticks head. Coming up with a cool name can be a bit tough since there are approximately 150 million active domain names in the world right now – but don’t give up.

There’s one rule that always applies to domain names: If you like it, go for it.

THINGS TO DO BEFORE NEXT STEP:

Do some brainstorming to come up with a unique domain name that reflects your business, site or blog.

Go ahead and secure yourself a domain name and web hosting through Hostaai.com (pretty simple process, but in case you get stuck, I’ve more in-depth explanation here)

Step three

Set up your WordPress Website

Once you’ve bought your domain name and set up your hosting, you’re well on your way!

Now it’s time to get your website up and running. The first thing you’ll need to do is install WordPress to your domain.

Installing WordPress

There are two possible ways to install WordPress, one MUCH easier than the other.

1. One-Click-installation for Websites like WordPress, Drupal, Joomla

Almost every reliable and well-established hosting company has integrated 1-click-installation for WordPress, which makes getting going a snap.

If you signed up with Hostaai.com or any other similar hosting company, you should find your “1-click-installation” in your account control panel.

Here are the steps you should follow (should be similar/same on all the major web hosting companies):

1. Log in to your hosting account.
2. Go to your control panel.
3. Look for the “WordPress” icon.
4. Choose the domain where you want to install your website.
5. Click the “Install Now” button and you should get access to your NEW WordPress website.

Need a little more help installing WordPress? See this in-depth guide.

2. Manual install (if needed)

If for some odd reason (some hosting companies don’t have one-click-install for WordPress) you don’t have the possibility to install WordPress automatically, look this manual guide below:

Installing WordPress ManuallyPssst – if they don’t have 1-click-installation, maybe you’re dealing with a bad host!

Choosing a Theme/Template for your site

Once you have successfully installed WordPress to your domain, you’ll see a very basic yet clean site:

default_wordpress_theme

But you don’t want to look like everyone else, do you? That’s why you need a theme – a design template that tells WordPress how your website should look.

Here’s where it gets fun: There are thousands of awesome, professionally designed themes you can choose from and customize for a site that’s all your own.

Here’s how to find a theme you like:

1) Log into your WordPress dashboard

If you’re not sure how, type in: http://yoursite.com/wp-admin (replace “yoursite” with your domain).

This is what the WordPress dashboard looks like:

Everything is easily labelled. If you’re feeling a bit overwhelmed, don’t sweat it – I’m going to show you where to go next.

2) Access FREE themes

Once you’re in the dashboard, you’ve got access to over 1500 free themes! Just look along the side bar for “Appearance”, then click “Themes”.

If you want something more professional or elegant than what you find here, you can head over to ThemeForest.net where there’s a HUGE library of themes to pick from at varying costs.

But before you do that, I really suggest you at least try spending some time browsing the free themes. Many of them are actually really professional and well made; so don’t write them off.

free_wordpress_blog_themes

As you can see above, installing a new theme for your website is very easy.

You can search for specific keywords and/or use filters to find themes that suit your style. Finding the perfect theme can take a while, but it’s worth it.

You should also look for themes that are “responsive”, as this means they will look good on any mobile device.

Just punch it in as one of your keywords, and you’ll be all set!

3. Install your new theme

Once you have found a theme you like, installing it is as simple as clicking “Install” followed by “Activate”.

IMPORTANT: Changing themes won’t delete your previous posts, pages and content. You can change themes as often as you want without having to worry about lose what you’ve created.

How do I add content and create new pages?

With your theme installed, you’re ready to start creating content. Let’s quickly run through some of the basics:

Adding and editing pages

Create a new page

Want a “Services” page, or an “About Me” page (like I have on my menu at the top of the site?)

1. Look along the sidebar in the WordPress Dashboard for “Pages” -> “Add New”.

2. Once you’ve clicked, you’ll find a screen that looks a lot like what you’ve maybe seen in Microsoft Word. Add text, images and more to build the page you want, then save it when you’re done.

Adding pages to the menu

If you want your new page to be linked to in your navigation bar,

1. Save any changes you’ve made to the page by clicking “Update”

2. Click “Appearance” -> “Menus” in the sidebar of the WordPress Dashboard

3. Find the page you created and add it to the list by clicking the checkbox next to it and then “Add to Menu”.

Adding and editing posts

If you have a blog on your website, “Posts” will be where you turn to next. You can use different categories to group similar posts.

If you want to add a blog to your website, you can use different categories and posts. Let’s say you want to create a category named “blog”. To do so, simply add it to your menu and start making posts.

Here’s what you need to do:

a. Create a new category by going to “Posts -> Categories”

b. Create a blog post by going to “Posts -> Add New”. Once you’ve finished writing your blog post blog post is ready, you need to add the right category for it.

Once you’ve created your category, simply add it to the menu, and you’re in business!

Customizations & Tweaks (Widgets, comments & just some “stuff” you need to know)

In this section I’ll cover some of the basics things I’m asked about all the time that will help you to tweak your website.

Changing Your Title and Tagline

Page titles explain to searchers what your website is about, and they’re also a big part of how search engines determine your rankings, so you want to be sure they’ve got the keywords you want to target in them (but in a natural way, written for real people).

You should use a unique title on every page of your site. For example, my site’s title is “How to Make a Website”.

(Can’t find it? Just hold your mouse over the tab at the top of your web browser).

Taglines are added at the end of titles across every page. My site’s tagline is “Step by Step Guide”

In order to change the title and tagline on your website, go to “Settings -> General” and fill in the form below:

Disabling Comments for Posts & Pages

Some websites (business/organisation sites mostly) don’t want their visitors to be able to comment on their pages.

Here’s how to shut comments off on WordPress pages:

1. While you are writing a new page, click “Screen Options” in the top right corner.

2. Click the “Discussion” box. The “Allow Comments” box will appear at the bottom.

3. Untick “Allow Comments”.

Want to disable comments on every new page by default?

1. Go to “Settings -> Discussion” and untick “Allow people to post comments on new articles”

Setting Up a Static Front Page

Some people contact me saying they’re frustrated that their home page looks like a blog post. You can fix that by making your home page “static”.

A static page is a page that doesn’t change. Unlike a blog, where the first new article will show up at the top every time, a “static” page will show the same content every time someone comes to the site – like a home page you’ve designed.

To set up a static front page:

1. Go to “Settings -> Reading”

2. Choose a static page that you have created. “Front Page” denotes your home page, “Posts page” is the front page of your blog (if your entire site isn’t a blog).

If you don’t choose a static page on your own, WordPress will take your latest posts and start showing them on your homepage.

Editing sidebar

Most WordPress themes have a sidebar on the right side (in some cases it’s on the left).

If you want to get rid of the sidebar or edit out items you do not need like “Categories”, “Meta” and “Archives”, which are usually pointless, here’s how:

1. Go to “Appearance -> Widgets” in the WordPress Dashboard.

2. From here, you can use drag n’ drop to add different “boxes” to your sidebar, or remove the items you don’t want.

There’s also a “HTML box” – a text box where you can use HTML code. For beginners, don’t worry about this bit – just drag and drop the elements you’d like in your sidebar.

Installing Plugins to Get More out of WordPress

What is a plugin?

“Plugins” are extensions that are built to expand WordPress’ capabilities, adding features and functions to your site that don’t come built-in.

They’re shortcuts to getting your site to do what you want to, without having to build the feature from scratch.

You can use plugins to do everything from adding photo galleries and submission forms to optimizing your website and creating an online store.

How do I Install a new Plugin?

To start installing plugins, go to “Plugins -> Add New” and simply start searching.

Keep in mind that there are over 25,000 different FREE plugins, so you’ve got a LOT to choose from!

Installation is easy – once you find a plugin you like, just click “Install”.

BUT – before you go and install every single one, I suggest you to read this article: Things you need to know about using WP plugins.

To save you some time, I’ve put together a list of the most popular and useful plugins that webmasters find useful:

Contact form 7: My website has a contact form on my About Me page. It’s an awesome feature to have, as people (like you!) can fill in the form and send me an email without logging into their own email provider. If you want to do something similar, definitely get this plugin. P.S: Here’s a step-by-step guide for setting it up.

Yoast SEO for WordPress: If you want to make your WordPress site even more SEO-friendly, this plugin is a must-have. It’s free, and it’s awesome. You’ll be able to edit your title tags, meta descriptions and more, all from within the page itself – no more fussing with WordPress settings.

Forum: Interested in starting a forum on your site? Look for the plugin named “bbPress” and follow their tutorials.

Of course, this is just the tip of the iceberg! Here’s a list of the top 100 plugins for WordPress by Tom Ewer, someone who knows plugins, really well!

… and that is basically it.

Congratulations – you’re ready to launch!

If you’ve followed the steps in this guide, you should now have a fully-functional WordPress website! That wasn’t so bad, was it?

We hope you found this guide really useful –but if you have any more questions or need help with one of the steps we highlighted, I’m happy to share some guidance. For this, use our contact/support page.

Last, but not least..

If you find my guides useful, please share my page below. This keeps me motivated to keep all the information on this site up-to-date.

Cheers,

Credit :Website Setup

Hostaai.com

About Us

At Hostaai.com, we are specialized in providing first-class, customer-centered shared hosting services. Our goal is to render the hosting service as easy to use as possible.

Website Hosting Services

Our portfolio is composed of an immense variety of web hosting packages, which offer generous web storage space and traffic quotas, domain name registration/transfer options, easy-to-work-with Domain and Email Managers, multiple domain name hosting options, as well as free-of-cost bonuses, such as a single-click apps installer and a web site building tool. All web hosting accounts can be easily administered through our multi-language hosting Control Panel. A 24x7x365 client support service is offered too.

Hosting Platform

One thing that sets us apart from other hosting service providers is the circumstance that we employ a different hosting platform and hosting Control Panel. The main contrast between our web hosting Control Panel and the popular cPanel is that our Control Panel offers billing, domain and web site management options, which spares you the effort of remembering different usernames and passwords for several hosting Control Panels.

Website Link : www.hostaai.com